The Bangladesh Association of Contact Center and Outsourcing (BACCO) has elected its executive committee for 2026–28.
Faisal Alim, managing director of Win Tel Limited, is the new president. Nahid Hossain, managing director and CTO of Brotecs Technologies Limited, is secretary general.
The vote
The election was held on Saturday at the Hotel Empyrean in Shaheenbagh, Dhaka, running from 10am to 4pm. About 50% of the total electorate cast a vote, and the preliminary results were announced the same day.
Election board chairman Saiful Islam Siddique said the election had been completed in a thoroughly fair, transparent and acceptable manner, congratulated those elected, and thanked the members and voters.
The rest of the committee
Elected senior vice-president is Syed Sohayel Reza (ADN Diginet Limited); vice-president Abdul Kader (Wisdom Valley Limited); joint secretary general Saima Shawkat (ASK Telecom Limited); and treasurer Khandker Atikur Rahman (Ricom Consulting Limited).
Elected as directors: Mostafa Jamal Yusuf (Visor X Limited), Ashiqur Rahman (Ignite Tech Solutions), S M Mosiur Rahman (Ticon System Limited), Faisal Salam (Fridaysoft Limited), Mohammad Saiful Islam (Invicta Solutions Limited) and Md Ekramul Haider (Alpha Net).
What the new president says the job is
"The country’s BPO, IT and ITES sector has today emerged as one of the most promising sectors of Bangladesh’s economy on the world stage," Faisal Alim told Prothom Alo. "Our new executive committee will work in unity to protect the interests of member organisations, increase capacity, and further strengthen Bangladesh’s position in the international market. We hope for everyone’s cooperation in continuing this advance in the information technology sector."
The question the committee inherits
Trade-body elections are not usually news. This one is worth noting because of what has happened to the thing the association sells.
Contact centres and business process outsourcing are built on performing structured, repeatable work more cheaply than the client can at home. That is precisely the category of work that generative AI has been aimed at for three years, and the MetLife survey published this week found 55% of Bangladeshi private-sector staff already using these tools.
That cuts both ways, and which way it cuts is a strategy question rather than a technical one. A BPO firm whose staff use AI delivers the same work at lower cost and keeps the contract. A BPO firm whose clients use AI does not get the contract at all. Two years is long enough for that distinction to become visible.
What BACCO actually does
A trade association of this kind does three things that matter to people outside it. It negotiates with government on the policy its members need — bandwidth costs, tax treatment, incentives on export earnings. It certifies that member firms are what they claim to be, which is what a foreign client is buying when they choose a BACCO member over an unknown supplier. And it trains, because the sector’s constraint has always been people rather than contracts.
A turnout of about 50% is unremarkable for a body of this kind, and it means the new committee takes office with a mandate from roughly half its members.
Two years is the relevant horizon
The committee’s term runs to 2028. That is roughly the period over which the question above resolves one way or the other, which makes this an unusually consequential term for a trade body.
The decisions available are not dramatic — what to train members in, which services to position abroad, what to ask government for. But they are the decisions that determine whether a sector built on cost arbitrage finds something else to sell before the arbitrage closes.
